More is more …



… and less is a bore!

American style icon Iris Apfel just doesn’t know when to stop – thank goodness.

Last week her collaboration with high street brand H&M hit the stores – and promptly sold out. It was a celebration of Apfel’s age and talent – pretty cool when you are turning 100.

Is this new-style ageing?

We hope so.

She has 2.2 million Insta followers and this is where she shares daily colour bomb posts and the uplifting motto ‘More is more and less is a bore’. This woman is a true legend, a living, breathing, inspiring example of how to make the most of every minute. Rumour has it that this collaboration will be repeated – learn more about Iris and her work with H&M and sign up for future collections here.